This campaign includes a 60-second spot that tells the story of how Synergy kombucha came to be and several 15s and 6s that highlight the magical benefits of kombucha. The brand and its origin story are so colorful it only made sense to paint the world in vivid hues with a dash of perfectly imperfect grain. Made up of a mixture of AE and cel animation, the scenes were animated as living, breathing moments strung together by light.
I was just one of the many talented people who touched this piece. Working alongside the 2d animation team I was able to bring the mediation woman scene to life, the doorway scene, and other miscellaneous environmental animation effects.